Who Are We?
A company made up of fitness hooligans, doing our best to create a brand that supports an alternative to the status quo, a much-needed shift from the absurdity of the ambiguous notion of what fit means.
We are here to build the roadmap for your wellness goals, to support your growth physically but more importantly mentally. Something we feel got lost along the way in the fitness world.
Veritas Fit is more than a clothing company; it’s a lifestyle, and a movement. We exist for those who understand what it takes to work hard and stay humble. Our devotees are always chasing their next PR and understand the proper way to fuel their lifestyle.
Our goal is to build awareness and spread knowledge of better training methods and optimal nutritional strategies to combat the prevailing opinions of a misguided industry.
The Veritas Fits’ motto is TRUST THE PROCESS. Veritas Fit is about a lot more than a celebration of self. It is a statement of purpose, or more specifically, repurposing. The health and fitness industry is stuck, and it profits from repackaging the same tired gimmicks to people who don’t know any better.
MEET THE GANG!
"Being part of Veritas has helped me stay focused, committed and accepted for doing something many just don’t understand. And loving every single minute of it."
"I believe our passions show us who we are, so I started following mine. Running, lifting, obstacle course racing, and then triathlon, and traveling to races."
"I represent Veritas with a whole new love for fitness and a brand that exhibits everything I need to succeed. This is my family. This is my life. This is my motivation."
"I am a strong advocate for functional fitness to lower the rate of cardiac arrest, especially among first responders. This truly became my personal goal- to be my best self for myself, my fire company, and the community I serve and to help share it with others.
"I may not be where I want to be but I’m no where near the woman I was 2 years ago! Perhaps I’ll get on that stage and compete one day!"
"No matter what your level of fitness is, what you look like, or what your training regimen is.. we celebrate each other!If you're looking for a group of people to embrace you.. Just as you are... You have found it."
"The most important part of this journey for me has been my extremely supportive family and having the amazing Veritas Fit squad to turn to for advice and also support."
"We are real. Our stories are just like yours. We help each other, push and motivate each other.. It's the one place where all of your family of brothers and sisters encourage you."
JD is the founder of Veritas Fit, and his aim is to build a wellness community where individuals can feel supported and find resources as they try to live healthier lives. When JD isn’t designing programs for his clients, answering client questions, designing awesome clothes, or posting on social media, you'll find him at a hockey game or training for his next big race.